Vol. 1 No. 02 (2021): Second Semester of 2021

Scientia et PRAXIS is an open-access scientific journal that publishes original research on innovation and sustainable development, in alignment with the Oslo Manual and the Sustainable Development Goals (SDGs). It accepts manuscripts in Spanish and English, employs a double-blind peer-review process, and promotes open science, editorial ethics, and accessibility through artificial intelligence. This volume features the following contributions:

1. The Online Customer Decision-Making Styles as Marketing Innovation Strategies for the New Normal Authors: Juan Mejía-Trejo. Centro Universitario de Ciencias Económico Administrativas (CUCEA),Universidad de Guadalajara, Jalisco, México; Oscar Alejandro Espinoza Mercado. Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM), México.

2. Social Media Information Literacy vs. Fake News: Probing the Business Decisions under COVID-19 times as Innovation skills with fsQCA. Authors: Juan Mejía-Trejo; Ismael Losza-Vega. Centro Universitario de Ciencias Económico Administrativas (CUCEA), Universidad de Guadalajara (UdeG), Jalisco, México.

3. NOMOFOMO in the health of the Smartphone User for the New Normal: a contribution to the Social Media Health Interaction Theory. Author: Juan Mejía-Trejo. Centro Universitario de Ciencias Económico Administrativas (CUCEA), Universidad de Guadalajara (UdeG), Jalisco, México.

4. La Universidad de Guadalajara y la Sinergia de su Red en: CUCEA, CUCBA y CUSUR (document written in Spanish) Autora: Jovanna Nathalie Cervantes-Guzmán.Centro Universitario de Ciencias Económico Administrativas (CUCEA), Universidad de Guadalajara (UdeG), Jalisco, México.